The technology revolution brought about by
smartphones and tablets is affecting almost every technology business. The
overwhelming need for data and information is creating growth opportunities for
several technology organizations, including SanDisk, a data storage company
that offers NAND-based storage products. SanDisk's (NASDAQ: SNDK )
portfolio includes memory cards, SSDs, and embedded storage.
Flash-based products are gaining popularity
for I/O intensive tasks because mechanical disks cannot cope with current
read-write speed requirements. Therefore, research firms project growth in the
flash industry. TrendForce believes that the NAND market will reach $28
billion in 2014. SanDisk is very optimistic and believes that the NAND market
is well on its way to reaching $38 billion by 2018. Competition
always intensifies with growth, and the NAND industry is no exception. SanDisk
and EMC (NYSE: EMC) , among others, are
fighting to take a piece of the NAND pie.
The merger
SanDisk recently announced the acquisition of Fusion-io (NYSE: FIO )
, a developer of NAND-based PCI-e solutions for enterprises. This
development goes hand in hand with SanDisk's strategy to move toward the
enterprise segment. NAND-based flash products reside closer to the processing
unit and have, therefore, attracted the attention of several large IT
organizations. The impressive performance of this technology has won customers
like Apple and Facebook. As a result of this
acquisition, SanDisk has moved toward a more competitive position in the
flash arena.
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| Source: SanDisk and Fusion-io Website |
Read the rest of the report here.
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